Internet Multifunctioning

One of the keys to creating massive wealth in life is to create multiple streams of income or passive income.

After all, the reason why most people work is to earn an income to support their standard of living.

When you work in a job, regardless of the position and level you are in, you are basically trading your time and skills in exchange for a regular paycheck. People who depend solely on their job as the only source of income are highly at risk.

This is because you can only continue to work in your job provided you are healthy and the company and economy is doing well. However, during recessions, with corporate America ever trying to please shareholders and investors, naturally the first thing that comes to mind is cost cutting. This normally translates to layoffs and retrenchments.

Technological advancement brought about the Internet, which was initially used more for research purpose. It was not long before companies, businessman and entrepreneurs discovered the potential of Internet in conducting business.

There are many online business models that can be used to create multiple income streams.

For example, one popular marketing strategy employed by marketers is to set up a one page site offering free gifts or information like an e-course to people who opt-in to their list.

Next, using an auto-responder, they will then follow-up with these prospects seven times or more until eventually they purchase some product either their own, or other people’s products.

Another business model that can be used is Google Adsense, which is becoming increasingly popular. There are frequent stories of ordinary people earning a substanstial amount of passive income each month just based on this method alone.

Today, you can set up an online store, a directory of pages, an affiliate site, a blog for for many, many times lesser than what it would cost you to set up a brick and mortar business.

For less than fifty dollars, you can register a domain name for just $6.95 for one year, sign up with a $9.95 a month web hosting to host unlimited domains and spend the remainder of the money to drive traffic to your sites using pay-per-click programs.

If you want free traffic, you can use a myriad of strategies available to small and medium online business owners, such as article marketing,blogs, rss feeds, podcasts just to name a few.

What has all this got to do with you, you might ask?

Simple. Going back to the fact that one can only work a fixed number of hours in a day, the only way to increase your wealth is to create additional income streams for yourself.

Setting up your own online businesses to create multiple income streams is one of the easiest and most inexpensive ways to do so.

Blogs, or more specifically niche blogs offer the budding entrepreneur the best of both worlds in terms of traffic generation and the flexibility of multiple income streams all on one site.

The idea behind niche blogs is this: Set up a blog on a niche topic, for example acne causes and solutions, post articles on it and add in income streams such as Adsense, Amazon, Chitika and even Clickbank.

Next, use the blog’s built in rss feeds and submit them to rss directories to start driving traffic to the niche blog.

The result? You’ve just created your first stream of passive income.

Imagine creating 10, 50, 100, 1000 of these niche blogs. How many streams of income would you have created? You can create a niche blog in basically any niche, for example coin collection, keeping aquariums, candle making just to name a few.

Start taking charge of your financial future now and create your own niche blogs.

You may have noticed an interesting new kind of advertising that has taken the internet by storm over the last few months. It’s the Chitika “eMiniMall”. It displays targeted product advertisements, with a picture, descriptive text, and some useful features. Google AdSense ads will appeal to a certain type of reader. One who has been desensitized to loud, colorful ads may still read a text ad that blends nicely with the site. The Chitika ad, however, may attract attention from the user whose eye might be caught by an interesting picture, and the chance to get some quick information on a cool product. The eMiniMall is a tiny tabbed pane, which allows the user to get a description, reviews, and the best prices for the given item. If the item isn’t what you want, there’s a search tab to allow you to search the Chitika partner sites, without even leaving the page.

So the question on everyone’s mind is whether this is going to be as big as Google AdSense. I think the answer is that they are very different animals, and they might compliment each other nicely. Google AdSense text ads are designed to be unobtrusive. Unless you pick clashing colors, they blend nicely with the site on which they’re displayed. The Chitika ads, while not ugly, tend to catch the eye more with their pictures and tabs. Once they’ve caught the eye, they offer the added advantage of allowing the user to interact with the ad without even leaving the page. The hope, clearly, is that the user will become interested enough at some point to click on an ad.

Google AdSense ads will appeal to a certain type of reader. One who has been desensitized to loud, colorful ads may still read a text ad that blends nicely with the site. The Chitika ad, however, may attract attention from the user whose eye might be caught by an interesting picture, and the chance to get some quick information on a cool product.

The good news is that the Terms and Conditions of both companies are compatible. You can display Chitika eMiniMalls on the same page as Google AdSense ads. The only catch is the Chitika ads cannot be run in “contextual” mode. Google ads, as you probably know by now, are tailored to the content on the current page. Google AdSense ads will appeal to a certain type of reader. One who has been desensitized to loud, colorful ads may still read a text ad that blends nicely with the site. The Chitika ad, however, may attract attention from the user whose eye might be caught by an interesting picture, and the chance to get some quick information on a cool product. A Google crawler looks at the content of the page, and atttempts to serve up relevant ads that will be more likely to result in clickthroughs.

Chitika, similarly, has the capability to serve up relevant products based on the text of your page. It displays targeted product advertisements, with a picture, descriptive text, and some useful features. The eMiniMall is a tiny tabbed pane, which allows the user to get a description, reviews, and the best prices for the given item. If the item isn’t what you want, there’s a search tab to allow you to search the Chitika partner sites, without even leaving the page. The Google terms and conditions specifically prohibit displaying contextual ads on the same page as AdSense ads, however. Thankfully Chitika offers an easy way to turn this feature off. In fact, so many people use Chitika in conjunction with AdSense, that contextual mode is turned off by default when you sign up for Chitika.

Having been around for a long time, Adsense is the grandfather of contextual advertising
and has the largest base of publishers competing for the ads it serves. Chitika has only a few publishers
so far but is likely to grow fast especially as it has a referral program paying 10% commissions.

Appearance: Adsense ads are primarily text ads that fit into about 10 standard sizes from 728×90 to
120×600, 468×60 and others. There are a limited number of image ads created by advertisers and pre-approved
by Google. When an image ad runs it tends to fill the whole ad block. Chitika ads come in the same standard
sizes but every single ad space is filled with a hybrid of text and image but, crucially, promoting just one
product from one advertiser. Further, one consistent feature across the Chitika ads is the interactivity.
Each ad has a selection of tabs which change the content of the ad block when a visitor hovers over them.
The tabs provide information like “Best Deals” where prices for that product are compared across different sources,
“Reviews”, and even a “Search” box that allows your visitors to search for and get results for similar products
without them having to leave your page.

Terms of Service: Adsense has a fairly restrictive set of terms that you have to agree to. They’ve been
modified numerous times and when fine tuned are made more rather than less restrictive. Among the things
publishers are not allowed to do are to change the Adsense code, specify keywords that ads should be targeted to,
and have more than three blocks of ads on a page. None of those apply to the Chitika program. There are other
Adsense specific rules that don’t apply to Chitika.

Features: Adsense has added several features over the last 2-3 years. They include channels – a way of
identifying which pages are better earners. It’s not perfect and isn’t anywhere near as efficient as a click
tracker program but it’s more than what Chitika have; though they are planning a channels feature soon. Adsense
also provides better stats data (and analysis), AdLinks and other minor improvements. Chitika, on the other hand,
has some interesting features we’ve never seen in Adsense. They include targeting a particular product or
advertiser in an ad block so it always shows the same product/advertiser, rotating keywords per refresh or by the
day of the week, changing the font and colour of the text in the ad (Adsense offers only colour change, not font
and font size), enabling and disabling contextual serving of ads, enabling and disabling the search function within
ads, and a lot more.

Contextual serving:Adsense serves ads based on the context of the page. Chitika does the same but has the
option of turning context off. Webmasters can choose to either run it in contextual mode or specify the
keywords/products they want the ads targeted to. Note: When running Chitika on the same page as Adsense ads
you need to turn the Chitika contextual engine off to stay within Adsense terms and conditions.

Referral program: Adsense has a new referral program that pays you $100 if you refer someone who signs
up as a publisher provided that referral earns $100. Chitika pays a flat 10% of what your referral earns and pays
that for a period of twelve months from the date of signup.

Earnings: Which pays more? It depends. Chitika can pay very well but it takes a slightly different mindset
to what you may have become accustomed to with Adsense. If you have the patience to learn about it Chitika could
prove very profitable particularly if you combine it with Adsense. Our sites tells you how to run them both safely
on the same page without violating the legal agreements.

This isn’t an exhaustive comparison of their very detailed legal terms of service but we hope we’ve whetted your
appetite to find out more about Chitika.